Lights, Camera, Action: The Glam Cam at the Captain America: Brave New World Premiere
204
Shields Swung
180 FPS
Cinematic Capture
252
Fans Featured
Los Angeles, CA | Red Carpet Experience When the stars came out for the Captain America: Brave New World premiere, PivotXP brought a show-stopping cinematic moment to the red carpet. The Glam Cam robot transformed the traditional photo op into a high-impact, studio-quality experience that stunned fans. The Experience As guests stepped onto the carpet,...
Client
Marvel Studios — Captain America: Brave New World
Location
Los Angeles, CA
Captain America: Brave New World
A Cinematic Moment Built for the Red Carpet
When the stars came out for the Captain America: Brave New World premiere, PivotXP brought a show-stopping cinematic moment to the red carpet. The Glam Cam robot transformed the traditional photo op into a high-impact, studio-quality experience that stopped fans in their tracks.
As guests stepped onto the carpet, they were greeted by the Glam Cam — a high-speed robotic camera system designed to capture sweeping, dynamic hero shots worthy of the big screen. Fans were invited to hold Captain America's shield, strike their best poses, and unleash their inner Avenger.
From red-carpet fashion to fans channeling their favorite MCU heroes, every guest became part of the spectacle — a blockbuster moment in their own right.
Glam Cam
Robotic Capture
Captain America
Branded Prop
Red Carpet
Premiere Setting
PivotXP
180 Frames Per Second of Hollywood-Grade Slow Motion
Behind the glamour was precision engineering. The Glam Cam captured every movement in stunning 180 frames per second — so the flick of a cape, the swing of the shield, the flash of a smile all played out in cinematic slow motion that held up next to studio footage.
PivotXP handled every layer of the activation: robotic camera programming and movement choreography, on-site capture, real-time rendering, automated editing, and instant delivery. One stack, one team, end-to-end.
The result was a seamless fusion of Hollywood-grade production and interactive technology — built to bring fans closer to the cinematic world they love, without ever feeling like a booth.
180 FPS
Capture Rate
Real-Time
Render + Edit
End-to-End
PivotXP Stack
Captain America: Brave New World
From Carpet to Phone in Moments: 204 Clips, 252 Fans Featured
Each recording was instantly edited into a polished, slow-motion highlight video that looked straight out of a trailer — and delivered to guests' devices within moments of capture.
Across the premiere, the Glam Cam captured 204 custom videos featuring 252 fans, every one of them on-brand and ready to share. The red carpet didn't just stay on the red carpet — it spread across social as fans posted their own blockbuster moments in real time.
The Glam Cam gave every fan a chance to experience their own premiere — turning the carpet into a stage where everyone could be the star.
204
Custom Videos
252
Fans Featured
Instant
Mobile Delivery
Gallery
See It in Action
3 photos
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