# PivotXP — Full Site Content for LLMs This file is the long-form companion to https://www.pivotxp.com/llms.txt — it contains the full content of the PivotXP marketing site in a single markdown document so language model agents can answer detailed questions about PivotXP without crawling individual pages. Generated automatically at build time from the live site content. Last generated: 2026-05-12T20:22:43.684Z PivotXP is an experiential technology company and event technology partner. We design, build, and deploy interactive brand activations and live event technology that must operate reliably on-site. ExperientialOS is PivotXP's proprietary event operating system that powers many of our activations. Key links: - Website: https://www.pivotxp.com - Concise summary: https://www.pivotxp.com/llms.txt - Case studies index: https://www.pivotxp.com/case-studies - Contact: hello@pivotxp.com ## About PivotXP PivotXP is an experiential technology company built by engineers. We design, build, and deploy interactive brand activations and live event technology that must operate reliably on-site. From wild ideas to final load-out, we are the technology partner brands and agencies trust when an activation cannot fail. We are not a generic event-tech vendor. Every system we deploy is purpose-built for live operations: high-throughput, observable in real time, integrated with the broader marketing stack, and supported by engineers who travel with the show. ### Headquarters and offices - Charlotte (HQ): 328 Zimmer Road, Fort Mill, SC 29707 - Chicago: 10929 Franklin Ave, Franklin Park, IL 60131 - Los Angeles ### Contact - Sales and partnerships: hello@pivotxp.com - Website: https://www.pivotxp.com ## Services PivotXP offers a full stack of experiential technology services. Most engagements combine several of the categories below. ### Custom software development Custom-built experiential software that powers immersive brand experiences — touchscreen apps, wayfinders, data-driven games, identity workflows, live ops dashboards, scoring systems, and admin tools. Built on top of ExperientialOS where it accelerates delivery, with full custom code where the activation requires it. ### Photo and video capture systems GlamCam slow-motion video booths, Array freeze-frame multi-camera rigs, Mosaic large-format photo experiences, Selfie Stations, Virtual Photo Booths, 360 video, and on-site printing. Capture is identity-linked so guests get their photos and videos delivered via SMS or email with QR/RFID support. All of it integrates with ExperientialOS for reporting and data capture. ### Data and analytics Live data capture, reporting, and analytics systems for experiential programs. Lead capture, engagement metrics, dwell-time analysis, real-time dashboards, CSV exports, webhooks, and direct API integrations into CRMs and marketing platforms. Brands get measurable ROI on every activation. ### Deployment and on-site support Nationwide deployment, monitoring, and QA services for live activations. We travel with the show: load-in, on-site operations, network engineering, hardware support, and load-out. Our engineers are on-site so the activation runs. ### Portable event internet Portable event internet rentals for live events. Starlink satellite internet for outdoor and remote venues, bonded 5G/LTE cellular for indoor venues, fast setup, failover-ready networking, and remote monitoring. Designed for activations that cannot go offline. ## ExperientialOS ExperientialOS is PivotXP's proprietary event operating system. It is owned and operated by PivotXP — it is not a separate company. ExperientialOS unifies the systems that brands and agencies typically have to stitch together themselves: registration, identity, gamification, vendor integrations, media delivery, and reporting. ### What ExperientialOS includes - Unified guest identity (QR/RFID-linked profiles that follow attendees across every touchpoint at an event) - High-throughput registration with consent capture, dedupe, and vendor-ready exports - Real-time leaderboards and gamification (scoring ingestion, ranking rules, integrity checks, display outputs for TVs/LED walls/kiosks) - Touchpoint orchestration across multiple stations - Vendor integrations (CRMs, marketing platforms, vendor card readers, POS systems) - Real-time operations dashboards - Identity-linked media delivery (SMS, email, QR pickup) - Reporting and structured exports (CSV, webhooks, API) ### ExperientialOS Registration High-throughput event registration systems for live activations. Kiosk + iPad flows, consent capture, QR code issuance, RFID identity binding, lead capture, and vendor-ready exports. Built for the long lines and short windows of real activations. ### ExperientialOS Leaderboards Real-time leaderboards and gamification for high-throughput live activations. Scoring ingestion, ranking rules, integrity checks, and display outputs for TVs, LED walls, and kiosks. Powers brand games, competitive challenges, and pace-of-play activations. ### Platform sections The ExperientialOS marketing site has several sections that all live under https://www.pivotxp.com/experientialos: - Platform: Unified guest identity, real-time ops intelligence, vendor integrations, and data systems built for live events. - How it Works: How ExperientialOS connects registration, QR/RFID identity, touchpoints, vendor integrations, and reporting into one event operating system. - Solutions: Scalable identity flows, multi-touchpoint experiences, secure operations, and measurable reporting. - Security: Access rules, vendor partitioning, audit logging, and privacy-minded data flows. ## Industries PivotXP builds experiential technology for live events across multiple industries. - Sports and entertainment (NFL, NBA, MLB, NASCAR, NCAA, UFC, MLS, ACC, SEC, Big Ten) - Automotive (Chevrolet, Polaris, and others) - CPG and retail (Coca-Cola, JBL, Foot Locker, Shaq-A-Licious, and others) - Tech and SaaS - Corporate events and conferences - Trade shows and expos - Film and entertainment premieres (Universal Studios, Disney, Lionsgate, Marvel, ABC) - Financial services (USAA, Ally, Discover, Invesco, Progressive, Baird) The common thread: every engagement requires identity-linked registration, live leaderboards, media pipelines, and custom software + hardware systems built for live environments. ## For Agencies PivotXP partners with experiential and creative agencies as a behind-the-scenes technology team. We build custom software and hardware, deliver ExperientialOS modules (registration, identity, leaderboards, media pipelines, reporting), and handle on-site deployment — white-labeled under the agency's brand. ### How agency engagements typically work - We support agency pitches under NDA - We scope, design, build, QA, deploy, and operate the technology - We travel and operate on-site under the agency's lead - All client-facing materials are white-labeled - Reporting and exports flow back to the agency for their client deliverables ## Frequently Asked Questions **What does PivotXP do?** PivotXP is an experiential technology company. We design, build, and deploy interactive brand activations and live event technology — custom activation software, hardware integrations, registration and identity systems, real-time leaderboards, photo and video capture experiences, live data pipelines, and on-site deployment. Everything we build is engineered for throughput, reliability, and show-floor reality. **What is ExperientialOS?** ExperientialOS is PivotXP's proprietary event operating system. It unifies guest identity (QR/RFID), high-throughput registration, real-time leaderboards and gamification, vendor integrations, and reporting into one platform that powers our custom activations. ExperientialOS is owned and operated by PivotXP — it is not a separate company. **Do you work with agencies as a white-label technology partner?** Yes. PivotXP partners with experiential and creative agencies as a behind-the-scenes technology team. We build custom software and hardware, deliver ExperientialOS modules, and handle on-site deployment — white-labeled under the agency's brand. **Do you build registration systems and leaderboards?** Yes. We build high-throughput event registration systems with kiosk and iPad flows, consent capture, QR code issuance, RFID identity binding, lead capture, and vendor-ready exports (CSV, webhooks, API). We also build real-time leaderboards and gamification with scoring ingestion, ranking rules, integrity checks, and display outputs for TVs, LED walls, and kiosks. Both are powered by ExperientialOS. **What kinds of photo and video activations do you build?** GlamCam slow-motion, Array freeze-frame, Mosaic experiences, Selfie Stations, Virtual Photo Booths, 360 video, and on-site printing. Capture is identity-linked so guests get their photos and videos delivered via SMS or email with QR/RFID support. **What industries do you work in?** Sports and entertainment, automotive, CPG and retail, tech, corporate events, and trade shows. We've built activations for brands across the NFL, NBA, MLB, NASCAR, NCAA, UFC, Chevrolet, Coca-Cola, USAA, Universal Studios, Disney, JBL, Progressive, Polaris, Nike, Foot Locker, and many more. **Do you provide event internet and on-site connectivity?** Yes. Starlink satellite for outdoor and remote venues, and bonded 5G/LTE cellular for indoor venues. We handle fast setup, failover-ready networking, and remote monitoring for activations that cannot go offline during live events. **How is data from activations captured and delivered?** Every touchpoint is connected back to ExperientialOS, which captures registrations, interactions, scoring data, and media events in real time. We deliver data via live dashboards, CSV exports, webhooks, and direct API integrations into CRMs and marketing platforms. **Where are you based and do you travel for events?** PivotXP is headquartered in Charlotte (Fort Mill, SC) with additional offices in Chicago and Los Angeles. We deploy teams nationwide for live events, trade shows, brand activations, and tours. **How do custom software projects work with PivotXP?** We scope the activation, design the interaction and data flows, build on top of ExperientialOS where it accelerates delivery, and integrate any custom hardware needed (touchscreens, sensors, RFID, printers, cameras, LED walls). We handle QA, on-site deployment, and live operations. **What hardware do you integrate with?** Touchscreens and kiosks, RFID readers and wristbands, QR scanners, DSLR and cinema cameras, photo printers, LED walls and video walls, sensors (weight, motion, buttons, proximity), iPads, ticket scanners, POS terminals, vendor card readers, and custom-fabricated hardware when the activation calls for it. **How do I start a project with PivotXP?** Reach out through https://www.pivotxp.com/contact with the details of your activation — event dates, venue, brand, audience size, goals, and any creative direction you already have. Our team responds with initial ideas, a scope outline, and a build plan. ## Case Studies PivotXP has shipped 30 publicly-documented case studies. Each is summarized below with full project narrative, results, and links to the live page. ### ABC : The Oscars URL: https://www.pivotxp.com/case-studies/abc-the-oscars Client: ABC — The Oscars Location: Museum of Academy Arts — Los Angeles Tags: Robot Arm Camera, Oscars, Red Carpet, Cinematic Capture, Premiere Results: - 1,189 Videos Taken - 6,258 Total Shares - 1 Hr+ Avg Wait in Line #### An Oscars Moment Worth Waiting an Hour For — ABC — The Oscars ABC came to PivotXP with a single goal — design a feature shareable enough to embody the Oscars themselves. We built the activation at the Museum of Academy Arts in Los Angeles, running through the lead-up to the show and at the official Oscars watch party. Guests stood alongside oversized Oscar statues, stepping straight into the imagery of the night itself. Lines stretched well over an hour every day — proof the moment had real pull on a crowd that had no shortage of competing distractions. Every guest left with their own commercial-quality video. It wasn't a photo op. It was an ad spot starring them. Results: - 1 Hr+ Avg Wait Time - Oversized Oscar Statues - Watch Party + Lead-Up Days #### Robot Arm Camera: Commercial-Quality on a Booth Footprint — PivotXP The technical anchor was our Robot Arm Camera system — a programmable cinematic rig that swept around guests to capture them from multiple perspectives in a single take. The output looked like network broadcast, not booth footage. PivotXP designed the camera path, tuned the lighting, and dialed in the timing so every output landed at studio quality without slowing the line down. Each clip rendered in HD and was prepped for immediate sharing. The result: a turnkey activation that fit the footprint of a museum lobby and delivered video worthy of the show itself. Results: - Robot Arm Cinematic Rig - Multi-Angle HD Capture - Studio-Grade Output Quality #### Built to Share: 1,189 Videos, 6,258 Total Shares — ABC — The Oscars Every clip was engineered for sharing — branded for the Oscars, formatted for social, and delivered hands-free to each guest. Across the run, 1,189 personalized videos were captured and shared a total of 6,258 times — every share carrying ABC and the Oscars straight into a guest's feed during the highest-stakes week on the network's calendar. What started as a museum-floor activation ended as earned reach for the broadcast itself. Results: - 1,189 Videos Captured - 6,258 Total Shares - 5.3× Avg Shares per Video ### Universal Studios : Argylle URL: https://www.pivotxp.com/case-studies/argylle-universal-studios Client: Universal Studios — Argylle Location: New York City Tags: Array Camera, Stop-Motion, Movie Premiere, After-Party, Branded Capture Results: - 145 Videos Created - 14 Simultaneously Triggered Cameras - Stop-Motion Output Style #### A Spy-Movie After-Party Built for the Premiere — Universal Studios — Argylle Following the New York City screening of Argylle, Universal Studios hosted an exclusive after-party — and asked PivotXP for a video moment that captured the film's multi-dimensional, secret-agent energy with guests at the center of it. We built a richly designed environment where guests mingled with costumed actors dressed as agents from the film. The set wasn't just a backdrop. It was part of the cinematic frame every guest stepped into. The brief was simple: make the after-party feel like a scene in the movie itself. Every detail was tuned for that. Results: - NYC Post-Screening - Costumed Agents On-Set Talent - Cinematic Set Design #### The Array: 14 Simultaneously Triggered Cameras for a Stop-Motion Output — PivotXP PivotXP brought our advanced Array technology with 14 cameras firing in perfect sync — capturing every moment from a wide spread of angles in a single instant. Stitched together, those frames produced a captivating stop-motion video that put guests directly into a multi-dimensional scene with the film's costumed agents. The whole stack — Array, processing, branding, delivery — ran on a system PivotXP designed, built, and operated end-to-end on-site. What guests took home wasn't a posed photo. It was a cinematic clip that looked like deleted footage from the movie itself. Results: - 14 Synced Cameras - Stop-Motion Multi-Angle Edit - End-to-End PivotXP Build #### From Screen to Share: 145 Cinematic Clips — Universal Studios — Argylle PivotXP set up dedicated sharing stations across the footprint so guests could grab their finished clip and post it on the spot. No waiting, no manual handoff. Across the night, 145 personalized stop-motion videos were captured and pushed out — every one of them carrying Argylle's branding directly into a guest's social feed within minutes of the screening. It turned a screening after-party into earned reach for the film's opening week. Results: - 145 Custom Videos - On-Site Sharing Stations - Earned Reach Opening-Week Push ### Baird 100 Years Mosaic URL: https://www.pivotxp.com/case-studies/baird-100-years-mosaic Client: Baird Location: Baird Centennial Event Tags: Mosaic Wall, TagPrints, Photo Booth Lite, Live Build, Anniversary Results: - 5,040 Photo Squares Printed - 20×7 ft Mosaic Wall - 12 Photo Booth Stations #### A 100-Year Mosaic Made of 5,040 Photos — Baird Baird came to PivotXP to mark a century of client-focused service in a way that lived up to the milestone — something that captured the people who built the firm, not just the years they'd been at it. We designed a live, photo-driven mosaic wall built around Baird's guiding principle: "How we succeed is as important as if we succeed." Every photo taken at the event became one tile in a 20×7-foot anniversary statement that grew throughout the night. By the end, the wall was no longer a backdrop. It was a portrait of the company — made out of the company itself. Results: - 20×7 ft Print Wall - Guiding Principle Headline - 100 Years Anniversary Tribute #### TagPrints Mosaic + 12 Photo Booth Lite Stations — PivotXP We lined a custom step-and-repeat banner with ten Photo Booth Lite stations dedicated to the mosaic, plus two additional stations dressed as scenes from Baird's founding-era offices for a visual nod to the firm's roots. The TagPrints Mosaic feature turned every guest photo into an adhesive print dispensed on the spot. Guests grabbed their sticker and placed it on a designated coordinate on the wall, watching the bigger image come together in real time. A jumbotron above the build streamed the mosaic's progress live throughout the night. We built, deployed, and ran the full TagPrints stack — branded exterior, branded microsite, every station tied into one growing canvas. Results: - 12 Photo Booth Stations - Adhesive Sticker Output - Jumbotron Live Mosaic Reveal #### The World's Largest Print Mosaic Wall, Built Live — Baird Across the event, 5,040 photo squares were printed, placed, and stitched into the final piece — a tribute wall to the employees who made the 100-year run possible. The mechanic turned passive event photography into active participation. Every guest had a literal hand in the final image; every print on the wall represented a person who was actually there. What Baird walked away with wasn't just an anniversary photo. It was a physical artifact of the centennial — assembled in real time by the people it celebrated. Results: - 5,040 Photo Squares - Live-Built Anniversary Artifact - By the Team It Celebrates ### "Battle at the Combine" – USAA at NFL Training Camps URL: https://www.pivotxp.com/case-studies/battle-at-the-combine-usaa-at-nfl-training-camps Client: USAA — via 160/90 Location: 8 NFL Training Camps — Nationwide Tags: USAA, NFL, Military Service Members, Offline-Ready, Live Leaderboard, Salute to Service Results: - 2,000 Completed Drills - 8 NFL Training Camps - 5 Combine-Style Challenges #### From Boot to Cleats: USAA Brings Service Members to NFL Camp — USAA Across eight official NFL Training Camps, USAA — through agency partner 160/90 — brought active-duty military members onto the field for an unforgettable day of football, teamwork, and competition. The "Battle at the Combine" let service members step into the cleats of a pro athlete by running real drills, scoring real points, and competing for real team glory. PivotXP built the full game system that ran the day. Every participant signed up on an iPad, received a unique profile, and got placed on a team — a frictionless intake designed for active-duty crowds moving in waves. It was authentic football at NFL facilities, built around the people USAA serves. That authenticity did the work. Results: - 8 NFL Cities - Active-Duty Military Audience - iPad Team Sign-Up + Profile #### Five Combine Drills, One Local-Server Leaderboard — PivotXP We mapped five legitimate combine-style challenges — 40 Yard Dash, 3 Cone Drill, Wide Receiver Gauntlet, Quarterback Accuracy Throw, and Broad Jump — onto a custom scoring platform built specifically for the activation. Coaches at each station ran the drill, selected the participant, and entered results via iPad. Critically, the whole system ran on a local server with no dependency on Wi-Fi. That meant 100% uptime in the kind of training-camp environments where connectivity is often unreliable. iPads ran a custom web app hosted locally, coaches had a clean dashboard to search and score participants, and a final scoreboard compiled everything into individual and team rankings. It was a real combine in software form — built to run at NFL camp pace, offline by design. Results: - 5 Combine Drills - Local Server Offline-Ready - 100% Uptime #### Mission-Driven Results: 2,000 Drills and a Trip to Salute to Service — USAA Each day ended with a live leaderboard reveal — individual and team winners announced in front of the full group. Top teams across all eight cities earned a trip to an NFL game during Salute to Service month, turning the day into something that lived well past the field. Across the tour, 2,000 completed drills were scored, ranked, and celebrated. Buzz spread across bases and social channels, and the program created emotional resonance that a standard branded booth never could. USAA didn't just put on an activation. They honored service through sport — and PivotXP gave them the tech to make it run flawlessly in eight different cities. Results: - 2,000 Drills Completed - Salute to Service Winners' Trip - Cross-Base Buzz + Sharing ### Built for Competition: Chevy's Game-Day Challenge at the Army–Navy Football Game URL: https://www.pivotxp.com/case-studies/built-for-competition-chevys-game-day-challenge-at-the-army-navy-football-game Results: - 1739 Footballs Thrown Baltimore, MD | Large-Scale Gamification At the Army–Navy Football Game, Chevy raised the stakes with one of the most ambitious gamified fan experiences PivotXP has ever produced. Designed to channel competitive energy and team pride, this activation turned the fan zone into a full-scale football challenge. The Experience At the heart of the activation stood two massive 8-foot by 7-foot throwing boards , each engineered for a high-energy football accuracy challenge. After scanning an RFID wristband received at registration, guests had 30 seconds to score as many points as possible by throwing footballs through strategically sized holes — each assigned a unique point value. Custom-built sensors detected every successful throw, triggering illuminated lights as balls passed through the boards. Each station featured a live display showing the guest's score and remaining time, keeping energy high and competition fierce. Real-Time Competition, Amplified Scores from both boards fed into a joint leaderboard showcasing the top ten performances across Army and Navy fans alike. By factoring in team affiliation, the leaderboard fueled friendly rivalry while celebrating standout performances from both branches. Every scan, throw, and score was tracked in real time — transforming a simple throwing game into a data-driven, headline-worthy competition. From the Fan Zone to the Field Chevy's presence extended beyond gameplay with an enclosed greenscreen photo kiosk that placed fans directly on the football field. After scanning their RFID bracelet, guests were instantly composited into a game-day scene, with photos automatically sent via text or email. Each guest also received a printed photo on-site — combining digital convenience with a tangible keepsake to remember the experience. A Flagship Gamification Moment This activation demonstrated how large-scale physical design, custom hardware, real-time data, and automated content delivery can come together to create unforgettable fan engagement. For Chevy, it wasn't just a game — it was a fully immersive competition built for pride, performance, and participation. ### Can't Cheat Death: Final Destination Interactive Horror Experience URL: https://www.pivotxp.com/case-studies/cant-cheat-death-final-destination-interactive-horror-experience Client: Final Destination: Bloodlines Location: Multi-City Mobile Tour Tags: Mobile Tour, Horror Activation, Custom Software, Digital Waiver, Branded Capture, Film Marketing Results: - 1,273 Times Cheated Death - Multi-City Mobile Tour - Custom Waiver + Scoring Engine #### Cheat Death: A Mobile Tour Built Around the Movie — Final Destination: Bloodlines To celebrate the release of Final Destination: Bloodlines, PivotXP developed a spine-tingling interactive experience that challenged guests to do the impossible — Cheat Death. Built as a mobile tour, the activation traveled to multiple cities over the course of a month, delivering movie-themed competition and high-impact visuals to fans nationwide. Each stop was designed to feel less like a marketing booth and more like a scene pulled straight from the franchise. Guests stepped into a series of themed challenges inspired directly by the film — interactive tasks tuned to test timing, reflexes, and survival instincts. Results: - Multi-City Month-Long Tour - Themed Movie-Aligned Challenges - Cinematic Set Design + Lighting #### Custom Waiver + Scoring Engine That Kept the Line Moving — PivotXP PivotXP built a custom digital waiver collection system that integrated directly with the game engine and scoring logic across every challenge. Each guest was checked in digitally, assigned to their gameplay experience, tracked for scoring, and cleared for content capture — all from one flow. The waiver fed straight into the scoring platform with no friction. That single technical decision was what made the activation work at peak crowd moments: no clipboard line, no double entry, no slowdown between waiver and gameplay. Every detail of the tech — lighting, sound, UI, score displays — was tuned to reinforce the tension and atmosphere of the franchise, not break it. Results: - Digital Waiver Collection - Integrated Scoring Engine - Real-Time Score Logic #### 1,273 Near-Death Moments, All Caught on Camera — Final Destination: Bloodlines At the end of each challenge, guests got a score that determined how close they came to escaping Death. Then they posed beside the skull — a centerpiece prop pulled straight from the film's visual language — for a branded photo that turned their survival status into a shareable post. Across the run, 1,273 guests cheated Death (or didn't) — every one of them walking away with a branded photo carrying Final Destination: Bloodlines straight into their social channels. Film marketing didn't have to live on a screen. We turned fear into fun, one unforgettable near-death moment at a time. Results: - 1,273 Times Cheated Death - Branded Skull Photo Output - Social Earned Amplification ### Chevy at the 2025 All-Star Game Fan Fest URL: https://www.pivotxp.com/case-studies/chevy-at-the-2025-all-star-game-fan-fest Client: Chevrolet — via Jack Morton Location: Atlanta — 2025 MLB All-Star Fan Fest Tags: RFID, LED Showroom, Green Screen, AI Baseball Cards, Starlink, Multi-Activation Results: - 2,856 Outputs Created - 5 Days MLB All-Star Run - RFID Powered Footprint #### An RFID-Powered Guest Journey Across Five Days — Chevrolet At the 2025 MLB All-Star Fan Fest in Atlanta, Jack Morton partnered with PivotXP to design and run a five-day interactive footprint for Chevrolet — connecting baseball fans with Chevy's latest vehicles in ways that were as shareable as they were memorable. Every guest started the same way: a one-time registration that issued an RFID wristband. From that moment forward, every activation across the footprint ran on a single tap. No repeated data entry, no friction between stations. On the back end, Chevy got complete engagement analytics — who visited which activation, in what order, and with what content — perfect for marketing attribution and post-event reporting. Results: - RFID One-Time Registration - Tap-to-Trigger Every Activation - Full Engagement Analytics #### Five Vehicle Moments, One Connected System — PivotXP Each Chevy vehicle got its own activation, and PivotXP built the tech that made every one of them sing. The 2025 Corvette ZR1 sat in a 20-foot-deep LED-lit room where the lighting shifted dynamically to each guest's favorite team's colors. The 2025 Traverse hosted a karaoke moment with country artist Austin Snell, with the windows green-screened to scenic views and the resulting music video auto-delivered via email and SMS. The 2025 Silverado EV doubled as a green-screen photo experience that dropped fans into Bristol Speedway for the Braves-Reds matchup — every guest exiting with a professionally printed postcard of themselves on the track. A custom AI-powered Baseball Card kiosk used background removal to generate personalized, team-styled cards in seconds, automatically saved to a guest's RFID profile. Every output — video, photo, postcard, baseball card — was branded, instantly delivered, and tied back to the same wristband. Results: - Corvette ZR1 LED-Lit Showroom - Green Screen Traverse + Silverado EV - AI Baseball Card Kiosk #### Starlink Backbone, 2,856 Outputs Delivered — Chevrolet Fan Fest venues are notorious for unreliable Wi-Fi. PivotXP deployed Starlink across the footprint so every upload, every delivery, and every API call — across all five activations — ran at speed even in the most bandwidth-starved corners of the venue. Across five days, the footprint produced 2,856 personalized outputs — videos, postcards, baseball cards, music-video keepsakes — every one delivered automatically and ready to share. It was a masterclass in pairing live event design with smart technology: personalized brand moments fans loved in-venue, took home, shared online, and remembered. Results: - Starlink Connectivity Backbone - 2,856 Outputs Delivered - Auto-Delivery Across All Activations ### Chevy Pitch Against The Machine URL: https://www.pivotxp.com/case-studies/chevy-baseball-pitch-interactive-activation-system Client: Chevrolet — via Jack Morton Location: Chevy Activation Tour Tags: Radar Speed Tracking, RFID, 120fps Capture, Cinematic Output, Muscle Car, Live Video Results: - 963 Pitches Thrown - 321 Videos Created - 78 MPH Fastest Arm #### A 1968 Chevelle Clocked at 96 MPH — Beat It If You Can — Chevrolet When Jack Morton needed a wow-worthy activation for Chevrolet, PivotXP delivered Pitch Against The Machine — a fully automated, high-impact experience where guests tested their pitching speed against a real 1968 Chevy Chevelle. The Chevelle wasn't a graphic. It was a legendary muscle car on full display, with its actual top-end speed of 96 mph set as the benchmark every guest had to beat. Real car, real speed, real stakes — that was the entire premise. Guests could check the Chevelle out up close, snap photos, and then "race" it virtually through the activation itself. Every pitch was a moment built around the vehicle, not next to it. Results: - 1968 Chevy Chevelle - 96 MPH Benchmark to Beat - Real Car Real Speed, Real Stakes #### Radar Gun + 120fps Camera + RFID = a Branded Video in Under a Minute — PivotXP PivotXP built the whole stack: a Stalker Sport 3 radar gun capturing each pitch's exact speed, a Canon R8 recording every throw in buttery 120fps slow motion, RFID wristbands triggering personalized sessions, and real-time processing producing a finished cinematic clip in seconds. Every guest's video showed their own pitch composited directly against the 96 mph Chevelle benchmark — with speed overlays, slow-mo beats, and full Chevy branding baked in. No green screen, no post-production, no manual editing. It was hardware, software, video, and cloud — all under one roof, all running live, all delivering a guest's branded clip via email and SMS within seconds of the pitch. Results: - 120 FPS Cinematic Capture - Radar Gun Exact Speed Data - <1 Min Video Delivery #### 963 Pitches, 321 Videos, 78 MPH Fastest Arm — Chevrolet Across the run, guests threw 963 pitches and walked away with 321 finished cinematic clips — every one of them automatically generated, branded, and delivered to their phone without an app download or a manual share step. The fastest arm clocked in at 78 mph. The benchmark held. The shareable content didn't stop coming. Built for high-volume crowds with sub-second response, redundant systems, and offline modes, the activation proved that sports, storytelling, and speed can all run on a single repeatable, scalable system. Results: - 963 Pitches Thrown - 321 Videos Delivered - 78 MPH Fastest Arm ### Disney : WISH URL: https://www.pivotxp.com/case-studies/disney-wish Client: Disney — WISH Location: Premiere · Studio Lot · Downtown Disney Tags: 360 Camera, Movie Premiere, Music Video, Dynamic Lighting, Interactive Room Results: - 2,320 Videos Created - 5 Custom Music Tracks - 3 Venues (Premiere → Downtown Disney) #### A Music Video Moment for Every WISH Guest — Disney — WISH For the premiere of Disney's WISH, the brief was to create something shareable enough to live beyond the carpet — an interactive feature that turned guests into the star of their own moment from the film's world. PivotXP built a fully custom room with dynamic color-changing lighting tied to the film's visual identity. Guests stepped in, selected a song, and danced inside an environment that shifted around them in real time. Every moment was captured, branded, and ready to share — the kind of premiere takeaway that lived in social feeds long after the lights came up. Results: - WISH Premiere Anchor Event - Dynamic Color-Changing Room - Song + Dance Guest-Driven Capture #### 360° Capture, Five Custom Tracks, One Cinematic Output — PivotXP PivotXP designed the capture stack around our 360-degree video camera technology — recording attendees from every conceivable angle as they moved through the room. That gave us the raw footage to build something more ambitious than a standard photo op. Behind the scenes, we cut five unique music videos, each synced to a different track and intercut with scenes from WISH itself plus pre-recorded content captured inside the experience. Guests didn't just walk away with a clip of themselves — they walked away with a music video. Every output looked like it belonged to the film. That was the whole point. Results: - 360° Camera Capture - 5 Synced Music Edits - Film + Live Combined Footage #### From Premiere to Downtown Disney: 2,320 Videos and Counting — Disney — WISH The reaction at the premiere was strong enough that Disney extended the activation well beyond opening night. It moved next to Disney's Studio Lot for an additional run, and then spent a full week at Downtown Disney — opened up to the general public. Across all three venues, 2,320 personalized music videos were produced and shared. Every clip carried WISH's branding directly into a guest's social feed, extending the film's earned reach far past the premiere itself. What started as a single premiere moment became a multi-venue program — proof that a great in-room experience can keep working long after the event is over. Results: - 2,320 Videos Created - Premiere → Public Multi-Venue Run - Earned Reach Social Amplification ### Dynamic Leaderboard for Chevrolet at CMA Fest 2024 URL: https://www.pivotxp.com/case-studies/dynamic-leaderboard-for-chevrolet-at-cma-fest-2024 Client: Chevrolet — Equinox Location: Nashville, TN — CMA Fest 2024 Tags: Live Leaderboard, Custom Software, Timed Competition, Brand Activation, Music Festival Results: - 10,000 Boxes Loaded - Top 25 Live Leaderboard - 4 Days Nashville Run #### A Cargo Challenge Built Around the Chevy Equinox — Chevrolet At CMA Fest 2024 in Nashville, Chevrolet wanted to put the Equinox's cargo capacity at the center of the activation — not as a spec sheet, but as a competition. PivotXP built the system that made it a four-day spectacle. The mechanic was simple and visual: fans raced against the clock to pack foam props into the back of an Equinox. The faster they loaded, the higher they climbed. Every attempt put the vehicle's actual size on full display in a way no signage could. What started as a feature highlight became the activation people came back to. Results: - CMA Fest Nashville 2024 - Equinox Vehicle Centerpiece - Timed Pack-the-Trunk Race #### The Live Leaderboard: Two iPads, One Display, Zero Delay — PivotXP PivotXP built a custom dynamic leaderboard that turned every run into part of an ongoing competition. Two handheld iPads — operated by brand ambassadors — handled live timing for each participant, while custom software compiled and ranked the top 25 scores in real time. Every result fed directly into the provided leaderboard display screen, so participants and spectators could watch the rankings shift after every run. The interface was tuned for speed: minimal delay between attempts, accurate timing and scoring, and seamless handoff between participants. The leaderboard didn't just track the game — it became the game. Results: - 2 iPads Live Timing - Top 25 Real-Time Ranking - Custom PivotXP Software #### 10,000 Boxes Loaded: Four Days of Equinox Energy — Chevrolet Across four days of CMA Fest, fans loaded over 10,000 boxes into the back of the Equinox — a number that told the cargo story far better than any spec line could. The live updates kept participants chasing the leaderboard and spectators rooted to the screen, creating a competitive environment that pulled fresh crowds in throughout each day. Engagement stayed high, dwell time stayed long, and the Equinox stayed center-stage from open to close. It was a product feature turned into a four-day game — proof that the right software layer can transform an experiential booth into the loudest thing in the venue. Results: - 10,000 Boxes Loaded - Real-Time Spectator Energy - All-Day Engagement Loop ### Envsn Fest NYC: Foot Locker Headshot Kiosk URL: https://www.pivotxp.com/case-studies/envsn-fest-nyc-foot-locker-headshot-kiosk Client: Foot Locker Location: New York City — Envsn Fest, August 2024 Tags: Headshot Kiosk, Studio Lighting, Pro Touch-Ups, Instant Share, Festival Activation Results: - 902 Beautiful Faces Captured - Studio Lighting + Pro Gear - Branded Templates #### A Studio Pulled Up to the Festival — Foot Locker At Envsn Fest in New York City, Foot Locker wanted a moment that matched the creative energy of the crowd — and a way to put their brand directly into every attendee's content stream. PivotXP built a professional headshot kiosk that gave guests a genuinely studio-grade shot they would actually want to post. The setup looked the part. Real studio lighting, pro photography gear, and a guided capture flow turned what could've been a quick booth into something closer to a portrait session — at festival pace. Every guest walked away with a polished, on-brand headshot built for their feed. Results: - Envsn Fest NYC Footprint - Studio-Grade Headshot Output - Creative Audience Match #### Studio Lighting, Pro Touch-Ups, Booth-Sized Footprint — PivotXP We engineered the rig to deliver pro-grade results in a mobile, festival-friendly footprint. Studio lighting and professional photography equipment did the heavy lifting on the front end, while automated touch-ups and processing happened in the background to keep the line moving. Every headshot dropped into a branded Foot Locker template with the layout, treatment, and overlays already baked in — no design step, no waiting. PivotXP designed, built, deployed, and ran the entire kiosk on-site for the run of the event. Results: - Mobile Studio Footprint - Instant Processing + Touch-Up - Foot Locker Branded Templates #### 902 Headshots, Ready to Post — Foot Locker The moment a guest finished their shoot, the system handed off their finished headshot — delivered straight to email through a streamlined interface built for instant sharing. Across the run, 902 attendees pulled professional, branded headshots out of the activation, every one of them carrying Foot Locker's mark directly into their social content. The activation didn't just live at Envsn Fest. It kept working in feeds long after the gates closed. It was a brand presence amplified by every guest's own social channels — and a takeaway people actually had a reason to use. Results: - 902 Headshots Delivered - Email Instant Hand-Off - Earned Reach Social Amplification ### Lionsgate : IMAGINARY : Chauncey URL: https://www.pivotxp.com/case-studies/imaginary-chaunceys-playhouse Client: Lionsgate — IMAGINARY Location: Chauncey's Playhouse Tags: Jump Scare, Haunted House, Auto-Capture, Branded Overlay, Horror Premiere Results: - 2,855 Total Shares - Dry Contact Scare Trigger - Auto Branded Overlay #### A Haunted House Built Around One Perfect Moment — Lionsgate — IMAGINARY To promote Lionsgate's IMAGINARY, we joined a consortium of partners to build Chauncey's Playhouse — a fully immersive haunted house attraction designed around one specific objective: capture the raw, unfiltered reaction of every guest at the exact moment of the scare. The whole experience was choreographed to lead guests toward a strategically placed jump-scare moment. Lighting, sound, pacing — all of it was tuned so the scare landed exactly when it was supposed to, and so the reaction was real. What guests didn't see was the camera waiting for that moment. They just knew they'd been gotten. Results: - Immersive Haunted Attraction - Choreographed Jump Scare - Unfiltered Guest Reactions #### Dry Contact Trigger: Perfect Timing on the Scream — PivotXP The technical unlock was synchronization. PivotXP used a dry-contact triggering method to fire the camera at the precise moment of the scare — no human in the loop, no missed reactions. Every shot landed at peak emotion. The system automatically applied a branded IMAGINARY overlay to every photo as it came off the camera, then routed it to a dedicated sharing station at the exit. Guests went straight from the scream to seeing their own reaction on a screen, already branded and ready to send. We engineered the timing, the auto-branding, and the handoff to the sharing station as one seamless flow — so the activation could run continuously at haunted-house throughput. Results: - Dry Contact Precision Trigger - Auto IMAGINARY Overlay - Zero Manual Capture #### From Scream to Share: 2,855 Reactions Amplified — Lionsgate — IMAGINARY At the sharing station, guests collected their captured moment, entered a quick set of details, and chose to send the photo to themselves via text or email — fueling instant social sharing and giving Lionsgate clean opt-in data on every participant. Across the run, 2,855 reactions were captured and shared — every one of them carrying the IMAGINARY brand straight into a guest's social feed. Pairing a traditional haunted-house format with synchronized capture and a branded share flow turned a one-shot moment into ongoing earned reach for the film. Results: - 2,855 Total Shares - Text + Email Delivery - Opt-In Guest Data Captured ### JBL Partybox Live NYC: Array URL: https://www.pivotxp.com/case-studies/jbl-partybox-live-nyc-array Client: JBL — Partybox Live Location: New York City Tags: Array Camera, Bullet-Time, Matrix-Style, Multi-Cam Capture, Product Launch Results: - 1,750 Frames Captured - 7 Synchronized Cameras - Bullet-Time Matrix-Style Output #### A Matrix Moment for the Partybox Launch — JBL JBL came to New York City to launch its newest Partybox speaker and asked PivotXP for the one thing every product launch needs and rarely gets — a guest experience as energetic as the product itself. We built the activation around our Array camera system, positioned directly in front of the new Partybox so the speaker became the bold, branded backdrop of every shot. Guests stepped in, struck a pose, and got the Matrix-style bullet-time treatment. It wasn't a photo booth. It was a brand moment built to look like the speaker sounded — high-energy, kinetic, and impossible to ignore. Results: - NYC Product Launch - Partybox Branded Backdrop - Matrix-Style Bullet-Time Capture #### The Array: 7 Synchronized Cameras Behind a Single Shot — PivotXP The Array is our seven-camera bullet-time rig — seven shutters firing in perfect sync to capture a single moment from seven angles at once. Stitched together, those frames become a 3D-feeling, ultra-dynamic motion image that looks impossible to pull off in a booth-sized footprint. Across the run, the rig captured 1,750 individual frames — every one of them part of a guest's personal Matrix moment. The whole stack was tuned for a launch-week pace: fast capture, fast render, fast handoff to the guest. PivotXP designed, built, deployed, and operated the entire system end-to-end. Results: - 7 Synced Cameras - 1,750 Frames Captured - End-to-End PivotXP Build #### Instant Output, Shareable Energy — JBL The moment the Array fired, guests got their finished clip — delivered by email or QR code, complete with custom JBL branding and Partybox overlays baked into every output. That made each share a built-in product placement. Every post that hit social carried JBL's brand and the new speaker straight into the feed, extending the launch's reach far beyond Partybox Live itself. What started as a captive on-site moment ended as earned visibility — a launch event that kept working in fans' camera rolls long after the night was over. Results: - Email + QR Instant Delivery - Branded Auto-Overlay - Earned Reach Social Amplification ### Lights, Camera, Action: The Glam Cam at the Captain America: Brave New World Premiere URL: https://www.pivotxp.com/case-studies/lights-camera-action-the-glam-cam-at-the-captain-america-brave-new-world-premiere Client: Marvel Studios — Captain America: Brave New World Location: Los Angeles, CA Tags: Glam Cam, Robot Camera, Red Carpet, Slow-Motion, Movie Premiere, Fan Experience Results: - 204 Shields Swung - 180 FPS Cinematic Capture - 252 Fans Featured #### A Cinematic Moment Built for the Red Carpet — Captain America: Brave New World When the stars came out for the Captain America: Brave New World premiere, PivotXP brought a show-stopping cinematic moment to the red carpet. The Glam Cam robot transformed the traditional photo op into a high-impact, studio-quality experience that stopped fans in their tracks. As guests stepped onto the carpet, they were greeted by the Glam Cam — a high-speed robotic camera system designed to capture sweeping, dynamic hero shots worthy of the big screen. Fans were invited to hold Captain America's shield, strike their best poses, and unleash their inner Avenger. From red-carpet fashion to fans channeling their favorite MCU heroes, every guest became part of the spectacle — a blockbuster moment in their own right. Results: - Glam Cam Robotic Capture - Captain America Branded Prop - Red Carpet Premiere Setting #### 180 Frames Per Second of Hollywood-Grade Slow Motion — PivotXP Behind the glamour was precision engineering. The Glam Cam captured every movement in stunning 180 frames per second — so the flick of a cape, the swing of the shield, the flash of a smile all played out in cinematic slow motion that held up next to studio footage. PivotXP handled every layer of the activation: robotic camera programming and movement choreography, on-site capture, real-time rendering, automated editing, and instant delivery. One stack, one team, end-to-end. The result was a seamless fusion of Hollywood-grade production and interactive technology — built to bring fans closer to the cinematic world they love, without ever feeling like a booth. Results: - 180 FPS Capture Rate - Real-Time Render + Edit - End-to-End PivotXP Stack #### From Carpet to Phone in Moments: 204 Clips, 252 Fans Featured — Captain America: Brave New World Each recording was instantly edited into a polished, slow-motion highlight video that looked straight out of a trailer — and delivered to guests' devices within moments of capture. Across the premiere, the Glam Cam captured 204 custom videos featuring 252 fans, every one of them on-brand and ready to share. The red carpet didn't just stay on the red carpet — it spread across social as fans posted their own blockbuster moments in real time. The Glam Cam gave every fan a chance to experience their own premiere — turning the carpet into a stage where everyone could be the star. Results: - 204 Custom Videos - 252 Fans Featured - Instant Mobile Delivery ### MLS All-Star: Coca-Cola Beats Cleats & Eats URL: https://www.pivotxp.com/case-studies/mls-all-star-coca-cola-beats-cleats-eats Client: Coca-Cola Location: MLS All-Star — July 2024 Tags: Robot Camera, Slow-Motion, MLS, Branded Capture, Instant Share Results: - 355 Soccer Balls Juggled - Robot Cam HD Slow-Motion - Instant Email + QR Share #### Red-Carpet Treatment for Soccer Fans at MLS All-Star Fan Central — Coca-Cola In July 2024, Coca-Cola took over MLS All-Star Fan Central with a high-tech moment built specifically for soccer fans — and PivotXP brought the kit. Using a cinema-grade robot camera, every guest got their own Oscars-style slow-motion HD clip, framed against a custom Coca-Cola and MLS backdrop. Fans stepped onto a small staging area, the robot arm swept around them in a cinematic arc, and a few seconds later they were the star of their own highlight reel. No coaching required, no awkward stand-and-pose — just walk on, do your thing, and walk out with a clip that looked like it belonged on the All-Star broadcast. It was the kind of moment that doesn't usually live inside a brand activation. That was the point. Results: - MLS All-Star Fan Central - Oscars-Style Slow-Mo Reel - Custom Coca-Cola + MLS Backdrop #### The Robot Camera Build: Cinema-Grade Capture, Booth-Sized Footprint — PivotXP PivotXP engineered the entire capture stack — a programmable robot camera system that delivered high-definition, slow-motion footage on a repeatable, sub-minute cycle. The arm path was tuned for the space, the timing for the action, and the output for the brand. Every clip rendered with Coca-Cola and MLS branded overlays baked in, so the result was on-brand the second it left the booth. Capture, process, brand, deliver — all on a stack we built and ran live on-site. The footprint stayed small. The output looked huge. Results: - HD Slow-Motion - Programmable Camera Path - Branded Auto-Overlay #### Instant Share, Maximum Reach — Coca-Cola The moment a clip rendered, the system handed it off — delivered to guests via email or scannable QR code, ready to share on social. That instant flow turned every fan's red-carpet moment into earned reach for Coca-Cola. Across the run, hundreds of branded clips went out the door — including 355 individual soccer-balls-juggled moments captured and shared. Coca-Cola's brand showed up in every post, every story, every share — boosting both event engagement and online visibility long after fans left the booth. Results: - 355 Juggle Clips Captured - Email + QR Delivery Channels - Earned Reach Social Amplification ### Play to Win: Shaq-A-Licious XL Gummies Game Experience URL: https://www.pivotxp.com/case-studies/play-to-win-shaq-a-licious-xl-gummies-game-experience Client: Shaq-A-Licious XL Gummies Location: Las Vegas, NV Tags: Pop-A-Shot, Live Leaderboard, SMS Re-Engagement, ComplexCon, Brand Activation Results: - 431 Sneakers Won - Real-Time Leaderboard - 2 Days ComplexCon Run #### Pop-A-Shot Meets a Real-Time Leaderboard — Shaq-A-Licious At ComplexCon in Las Vegas, PivotXP helped bring competitive energy and bold branding to life for Shaq-A-Licious XL Gummies — turning a classic Pop-A-Shot setup into a crowd-pulling spectacle. Guests stepped up to test their shooting skills while a custom-built leaderboard, displayed on a large-format screen above the booth, instantly tracked scores and ranked top contenders. The leaderboard became the booth's center of gravity — pulling attendees in from across the floor and creating a natural moment of intrigue and momentum. By the second hour, the energy was self-sustaining: new high scores kept climbing the rankings, crowds gathered to watch, and the leaderboard itself became the show. Results: - Live Score Tracking - Large-Format Display Screen - Crowd-Pulling Booth Footprint #### Bring Them Back: Automated SMS Re-Engagement — PivotXP A leaderboard only works if people come back to climb it. PivotXP built an automated text-messaging layer that fired off after every attempt — sending randomized reminder messages inviting players to return and try to beat their own score. That single mechanic turned a one-and-done play into an ongoing challenge across both days of the event. Repeat visits climbed steadily, the booth stayed active from open to close, and the brand stayed in players' pockets long after they walked away. The whole thing — leaderboard, SMS layer, winner flow — was built, deployed, and operated on-site by PivotXP. Results: - Auto SMS Post-Play Reminders - Randomized Message Variants - Repeat Visits Driven #### The Winner's-Circle Moment: 431 Pairs of Sneakers, Shared in Real Time — Shaq-A-Licious Multiple prize tiers were awarded across the two days, culminating in a grand prize of custom sneakers tied directly to the Shaq-A-Licious brand. As winners were announced, PivotXP software triggered an on-the-spot photo capture moment — a branded digital photo delivered instantly for sharing. Each shot became a true winner's-circle moment, tied directly to the prize itself. 431 pairs of sneakers walked out with winners, and every win became a shareable post that extended the brand's reach beyond the booth. What started as Pop-A-Shot ended as a fully connected brand experience — gameplay, leaderboard, SMS, prize delivery, and shareable content all running on a single PivotXP stack. Results: - 431 Sneakers Won - Branded Digital Photo - Instant Social Delivery ### Powering Game Day: USAA at the Army–Navy Football Game URL: https://www.pivotxp.com/case-studies/powering-game-day-usaa-at-the-army-navy-football-game Client: USAA Location: Baltimore, MD Tags: Fan Engagement, Gamification, Leaderboards, Starlink, Photo Kiosks, College Football Results: - 956 Member Families Served - 3 Activation Zones - Starlink Powered Footprint #### Gamification Across Three Zones: Rendezvous, Muster, and the Main Fan Footprint — USAA At one of college football's most iconic rivalries, USAA built a fan experience that stretched across three distinct zones — and PivotXP powered the gameplay in every one. At Rendezvous Point, fans dove into pinball and skee-ball competitions on custom-built leaderboards that tracked every score in real time. At Muster, a reaction challenge let fans test their reflexes with a dedicated leaderboard fueling competitive bragging rights all day. In the Main fan zone, engagement shifted to team pride. A cheer-button experience invited fans to press their side's button — Army or Navy — with every press tallied to decide which fanbase showed up strongest. Each leaderboard was tailored to its specific game and location, so the gamification felt native to every zone instead of dropped in. The result: repeat play, longer dwell, and a footprint that kept rivalry energy at peak all weekend. Results: - 3 Zones Custom Leaderboards - Real-Time Score Tracking - Army vs Navy Cheer Button Tally #### Starlink Infrastructure That Held the Whole Footprint — PivotXP Game day at a sold-out stadium is a worst-case scenario for connectivity. PivotXP delivered a custom Starlink-based internet solution with built-in redundancies — purpose-built for the density and unpredictability of an event of this scale. That single network powered everything: live leaderboards, interactive games, a SiriusXM radio show and podcast recordings, four photo kiosks, an API-driven email delivery system, and even the on-site store's POS. If something on the footprint touched the internet, it ran through our stack. The result was dependable, event-grade performance where uptime actually mattered — and where every dependent experience could quietly assume it would just work. Results: - Starlink + Redundancies - Leaderboards · Radio · POS · Kiosks All on One Network - Event-Grade Uptime #### Four Photo Kiosks, 956 Member Families, One Game They'll Remember — USAA In the Main fan zone, PivotXP deployed four photo kiosks. Two let fans pose with mannequins dressed in official Army and Navy uniforms, with photos automatically routed via an API-driven email system. The other two captured classic three-shot photostrips, printed on-site so families could walk away with a physical memory from the game. Across the weekend, 956 USAA member families pulled keepsakes out of those kiosks — alongside hundreds of thousands of game-day interactions across the gamification stack. By pairing competitive gamification with photo experiences fans actually wanted to take home, USAA turned a brand presence into a fan memory — and PivotXP made sure every layer of the tech stayed invisible while it did. Results: - 4 Photo Kiosks - API Email Delivery - 956 Member Families ### Progressive Insurance : Custom Postcards URL: https://www.pivotxp.com/case-studies/progressive-insurance-custom-postcards Client: Progressive Insurance Location: Multi-City Pop-Up Tour Tags: Photo Booth Pro, Custom Postcard, Pop-Up Tour, Print Fulfillment, Tactile Takeaway Results: - 14,000+ Photos Taken (And Counting) - 4×6 Mail-Ready Print - Ongoing Program Beyond Pilot #### The Idea: Make Every Photo Worth Mailing — Progressive Insurance Progressive Insurance wanted to give guests something they would actually keep — and actually share. The mission: turn a pop-up photo moment into a tangible postcard that could travel anywhere in the world, not just sit in someone's camera roll. At each event, a custom-built scene drew guests in. They stepped into the activation, posed for a photo, and walked away with a takeaway that was equal parts memory and mail-ready postcard. It was a small twist on a familiar mechanic — but enough to turn passive photo-takers into active senders. Results: - Pop-Up Multi-City Tour - Postcard Not Just a Photo - Global Mailable Takeaway #### The Print Flow: 4×6 Photo to Mail-Ready Postcard — PivotXP PivotXP brought the build with our Photo Booth Pro, tuned for high-quality output in a small footprint. Every guest's photo was captured, printed in a crisp 4×6 format, and adhered to the back of a bespoke postcard — all in the same flow, all on-site. The bespoke adhesive postcard was the unlock. Guests didn't just walk away with a photo — they walked away with something they could stamp and drop in a mailbox. That tactile, ready-to-mail format is what turned a standard activation into something memorable enough to keep going. We engineered the workflow so every step happened in seconds, with no manual assembly slowing the line down. Results: - Photo Booth Pro Capture Stack - 4×6 Print Format - Adhesive Custom Postcard Back #### From a Two-Month Pilot to 14,000 Memories and Counting — Progressive Insurance The program was originally scoped as a two-month engagement. It hit the numbers fast enough that Progressive kept extending it — and the count has been climbing ever since. To date, more than 14,000 photos have been captured, printed, and turned into postcards. Every day, more personalized memories are getting stamped, mailed, and shared. What started as a single pop-up idea became an ongoing program — a clear sign that the simple twist of pairing a photo with a mailable card was the right one. Results: - 14,000+ Photos & Postcards - 2 → Ongoing Pilot Extended - Daily Memories Added ### Revved Up Connections: Coca-Cola's Selfie Station on the NASCAR Circuit URL: https://www.pivotxp.com/case-studies/revved-up-connections-coca-colas-selfie-station-on-the-nascar-circuit Client: Coca-Cola Location: Charlotte · Daytona · Phoenix Tags: NASCAR, Selfie Station, QR Registration, Multi-City Tour, Custom Branding Results: - 3,488 Left Turns Made - 1,062 Photos & GIFs Captured - 3 Tour Stops #### Three Markets, One Tour: Charlotte → Daytona → Phoenix — Coca-Cola Across three of NASCAR's biggest race weekends, Coca-Cola brought fans closer to the action with a Selfie Station that blended interactive technology with race-day excitement. From Charlotte to Daytona to the Championship in Phoenix, every stop delivered a winner's-circle moment guests could capture and share on the spot. Each market got its own treatment. Custom Coca-Cola-branded backdrops and graphics were designed specifically for each venue, so the activation felt native to every track instead of bolted on. It was the same promise everywhere — fast, fun, unmistakably Coca-Cola — built to match the pace of race day. Results: - 3 NASCAR Markets - Per-Stop Custom Graphics - Coca-Cola Brand Through-Line #### The QR Flow That Made the Line Move — PivotXP PivotXP built a two-step QR flow designed to kill the bottleneck that usually slows photo activations down. While fans waited in line, they scanned a registration QR code that collected their contact info and instantly generated a personal QR code unique to them. At the Selfie Station, that personal code did everything: it launched the experience, fired the capture, and routed the finished photo or GIF straight to the guest's phone or email. No typing, no waiting, no friction. The result was clean, accurate data across all three markets — and a line that kept moving even at peak race-day traffic. Results: - 2-Step QR Flow - Zero Manual Entry - Clean Data Across 3 Markets #### Full-Scope Operation, Race-Day Pace — Coca-Cola PivotXP managed the entire footprint — booth setup, software customization, live event operations, and on-site support across every weekend. Coca-Cola's team got a turnkey experience that ran the same way at every track. Across the three races, fans pulled 1,062 photos and GIFs out of the Selfie Station, each one delivered instantly with location-specific graphics. Every output became a personalized digital keepsake fans actually wanted to share. From Charlotte to Phoenix, the activation became a highlight on the NASCAR circuit — proof that the right tech, run the right way, can keep up with the fastest sport in the country. Results: - 1,062 Photos & GIFs - Turnkey Setup + Live Ops - Instant Digital Delivery ### Universal Studios : The Fall Guy : SXSW URL: https://www.pivotxp.com/case-studies/the-fall-guy-sxsw-24 Client: Universal Studios Location: Austin, TX Tags: SXSW, Green Screen, Movie Premiere, Cinematic, Instant Share Results: - 342 Total Shares - 1.5 Hr Post-Screening Run - Instant Text + Email Delivery #### The Premiere Moment: Putting Guests Inside The Fall Guy — Universal Studios At SXSW 2024, Universal Studios premiered The Fall Guy with a 1.5-hour post-screening event designed to keep the energy alive long after the credits rolled. PivotXP was brought in to create the moment guests would actually remember — and share. The activation gave attendees a chance to step into a scene from the movie itself. Using a custom green-screen setup, every guest became part of the trailer — a quick, cinematic cameo built for the audience that had just walked out of the theater. The goal wasn't a souvenir photo. It was an extension of the film's world that fans could carry with them and post in the same hour they saw it. Results: - SXSW 2024 Premiere - 1.5 Hr Activation Window - In-Trailer Guest Cameo #### Built for Cinematic Output: DSLR, Lighting, and Custom End Cards — PivotXP To deliver footage that actually held up next to the studio's own trailer, PivotXP engineered the capture stack from the ground up — a high-definition DSLR, strategic lighting, and a professionally lit green-screen rig. Each clip was composited into a scene from the movie's trailer with custom intro and outro end cards, so the final output looked like it belonged in the marketing campaign — not a photo booth. The process was tuned to move quickly without sacrificing quality, so guests could roll in, shoot, and walk away with a finished cinematic clip in minutes. Results: - HD DSLR Capture Pipeline - Custom Intro + End Cards - Studio-Grade Output Quality #### Instant Cameo, Instant Share — Universal Studios The moment a guest finished their take, the system handed off the finished clip — delivered via text or email on the spot, ready to post. That instant-share flow drove 342 total shares out of the activation, turning every cameo into earned reach for the film during one of the biggest weeks on the festival calendar. It wasn't just an experience guests walked away from. It was content the audience created and pushed out themselves, in real time, while the buzz was still building. Results: - 342 Total Shares - Text + Email Delivery - Real-Time Social Amplification ### Touch to See How Tough Is Tested: Polaris Interactive Display Experience URL: https://www.pivotxp.com/case-studies/touch-to-see-how-tough-is-tested-polaris-interactive-display-experience Client: Polaris Location: Multi-Venue Tour Tags: Interactive Display, Custom Software, Brand Storytelling, Touchscreen, Product Testing Results: - 831,506 Seconds Watched - Custom Touchscreen UI - On-Demand Content Library #### Touch to See How Tough Is Tested — Polaris Polaris is known for building machines that thrive in the harshest environments — from deep snow to dusty trails and everything in between. To bring that promise to life in a hands-on way, PivotXP created a custom touchscreen experience that let guests explore exactly how tough is tested. Guests stepped up to a bold display titled "Touch to See How Tough Is Tested." With a simple tap and swipe, they could scroll through Polaris' testing process — watching real-world stress tests, environmental trials, and durability challenges that push every vehicle to its limits. The interface was intentionally designed to feel intuitive and inviting, giving users freedom to explore the content at their own pace. From impact tests to environmental simulations, the screen transformed technical product development into an engaging, story-driven experience. Results: - Tap + Swipe Self-Guided UX - Cinematic Test Footage - Story-First Product Reveal #### A Custom UI Built for Exploration, Not Just Display — PivotXP PivotXP designed and developed the touchscreen interface from the ground up — crafting an experience that felt more like a digital showroom than a traditional product display. Every interaction was tuned to feel fluid, modern, and immersive. Users could browse test categories, select and play videos on demand, navigate seamlessly between content sections, and dive into testimonials and brand messaging — all from a single screen that adapted to their pace. Across the run, guests spent over 831,000 seconds engaging with the content — meaningful, attention-rich time spent inside Polaris' story rather than just walking past it. Results: - 831,506 Seconds Watched - Multi-Category Content Navigation - Fluid Touch Interactions #### From Engineering Proof to Emotional Connection — Polaris Beyond the product tests, a dedicated testimonial section let guests hear directly from real customers — voices that reinforced Polaris' commitment to reliability, performance, and trust. By pairing raw testing visuals with customer stories, the experience delivered both hard proof and emotional connection — turning complex engineering into compelling brand storytelling. The result was a platform that let Polaris showcase durability not as a tagline, but as a truth visitors could touch and explore for themselves. Results: - Customer Testimonials - Proof + Story Dual Narrative - Brand You Feel Not Just See ### UFC X 2023 URL: https://www.pivotxp.com/case-studies/ufc-x-2023 Client: UFC Location: Las Vegas, NV Tags: Multi-Brand, Selfie Station, 360 Cam, Green Screen, Photo Booth, Live Event Results: - 5,592 Memories Captured - 10 Unique Activations - Multi-Day Fan Experience #### Ten Brands, Ten Activations: A Multi-Day Photo Footprint — UFC X UFC X brought the biggest names in mixed martial arts together with the brands that fuel the sport — and PivotXP was tasked with making every sponsor moment land. Across consecutive days in Las Vegas, we designed and operated ten distinct activations, each tailored to a specific partner. The challenge wasn't just throughput. Every brand needed something that felt purpose-built, not boilerplate. That meant pulling different tools out of the kit for each footprint and engineering custom outputs to match the partner's creative. By the end of the run, fans had moved through ten very different experiences — but every one of them walked away with content tied to a specific brand moment. Results: - 10 Unique Activations - Consecutive Event Days - Brand-Tailored Output Per Booth #### A Full Toolbox: From Selfie Station to 360 Cam to Green Screen — PivotXP No single piece of tech could carry ten different activations. So we deployed the full stack — Selfie Station for fast GIFs, Photo Booth Pro with on-site printing for tangible takeaways, 360 Cam for immersive bullet-time captures, and a green screen rig for cinematic composites with custom backgrounds. Each station was paired with branded overlays, custom props, and software flows tuned to the specific sponsor — so a fan pressing the same button at two different booths got two entirely different outputs. Behind the scenes, our software handled the orchestration: capturing, branding, and routing every piece of content for instant text/email delivery while also queueing prints on demand. Results: - 5+ Hardware Platforms - Custom Software Per Brand - On-Site Print Fulfillment #### Fans in the Lineup: 5,592 Shareable Moments — UFC X Fans stepped in to pose as if they were part of the fight card — striking weigh-in poses, standing alongside real UFC fighters, and walking away with content built to share. Across the run, 5,592 individual memories were captured and delivered — as still photos, animated GIFs, 360 Cam clips, green-screen composites, and printed keepsakes. Social engagement spiked organically as attendees pushed their UFC X moments out across their own channels. What made the activation work wasn't just the volume — it was that every output looked like it belonged to the brand that produced it. Results: - 5,592 Memories Captured - Organic Social Amplification - Brand-Aligned Output Quality ### "US Mode" – UScellular Experience at Summerfest URL: https://www.pivotxp.com/case-studies/us-mode-uscellular-experience-at-summerfest Client: UScellular / rEvolution Location: Milwaukee, WI Tags: Gamification, Digital Wellness, Music Festival, Custom Build, Interactive Results: - 648,112 Buttons Pressed - 15 ft Custom Boombox Build - <10 sec Game Reset Time #### Put the Phone Down: A 15-Foot Boombox Built to Stop You in Your Tracks — UScellular At Milwaukee's iconic Summerfest, PivotXP partnered with rEvolution to bring "US Mode" to life — a playful, purposeful activation that asked festivalgoers to do one simple thing: put the phone away. The centerpiece was a 15-foot-wide custom boombox structure that anchored the footprint and pulled people in from across the festival grounds. Guests stepped up to the podium, dropped their phones into a dedicated slot, and were instantly part of the experience — no app, no account, no friction. The build did the heavy lifting on attention. The mechanic did the rest. Results: - 15 ft Boombox Build - Phone-Free Entry Mechanic - No App Required #### Smart Gameplay, Built on Local Hardware — PivotXP Once the game kicked off, players had a 45-second window to react. Forty backlit buttons — 31 blue, 9 red — randomly lit up for three seconds at a time. Blue buttons stood for healthy habits and added points; red buttons represented digital distractions and took them away. Music notes, text bubbles, and emoji icons reinforced the message at every press. PivotXP engineered the whole system to run locally — Raspberry Pi and PC handled the button logic and GPIO-driven lighting, while a mounted TV styled as a vintage radio dial showed each player's score climbing or dropping in real time. No internet dependency meant no hiccups, even in the dense festival environment. Reset time stayed under ten seconds, keeping the line moving and the energy high all day. Results: - 40 Backlit Buttons - 45 sec Game Window - Local Hardware Stack #### More Than a Game: A Statement About Being Present — UScellular Every press tied back to UScellular's mission of helping people reset their relationship with tech. Final scores translated into instant on-site prizes, but the real takeaway was behavioral — guests walked away energized, rewarded, and a little more aware of their own digital habits. Across the festival's run, players racked up over 648,000 button presses. Photos of the boombox structure spread organically across social, extending the activation well beyond the footprint itself. "US Mode" wasn't just a clever festival game. It was a high-energy brand moment that turned a values statement into something fans could actually feel. Results: - 648,112 Buttons Pressed - On-Site Prize Fulfillment - Organic Social Sharing ### ACC Men's Tournament Fan Experiences URL: https://www.pivotxp.com/case-studies/acc-mens-tournament-fan-experiences Client: ACC / ESPN / Etzel Location: Charlotte, NC Tags: Fan Experience, Multi-Activation, Tournament, Photo Activation, Custom Fabrication Results: - 1,308 Photos Captured - 3 Sponsor Activations - 1 Custom-Built Podium #### Cutting the Net: ServPro Photo Experience — ServPro For many fans, cutting down the net is the ultimate basketball moment — and PivotXP brought that tradition to life with a branded Selfie Station for ServPro. Guests climbed a ladder, grabbed the net, and recreated one of the most iconic championship rituals. As they cut their piece of the net, their photo was captured — turning a once-in-a-lifetime sports moment into a personal keepsake. The combination of a physical takeaway (the net) and a digital photo created a layered experience that fans could both hold onto and share. Results: - 1,308 Photos Captured - 2x Dual Takeaway - 100% PivotXP Powered #### From Fan to Player: ESPN / ACCN Trading Card Experience — ESPN / ACCN PivotXP transformed fans into athletes with a fully customized trading card experience powered by QR-based registration and dynamic content generation. While waiting in line, guests scanned a QR code and entered their personal stats — including name, hometown, position, height, and jersey number. When it was their turn, a quick scan at the kiosk automatically pulled their information into the experience. After their photo was captured, PivotXP's custom software generated a one-of-one trading card, combining their image with their self-reported player data. Each guest received a digitally shareable trading card, a printed front-and-back card, a premium hard case display, and a holographic sponsor-branded sticker. The result was more than a photo — it was a fully realized, collectible keepsake that elevated fans into the spotlight. Results: - 1:1 Personalized Cards - QR Driven Registration - Full System Integration #### Game On: T. Rowe Price Interactive Podium Experience — T. Rowe Price To bring live energy directly onto the concourse, PivotXP designed and fabricated a custom T-shaped mobile podium for T. Rowe Price — turning fan engagement into a moving, interactive show. Outfitted with speakers, a microphone, a display screen, and a built-in confetti cannon, the podium served as the centerpiece for a live trivia experience hosted by an emcee. Fans stepped up to the mic and answered a series of three questions. Win: Confetti blasts, music hits, crowd celebration. Lose: Instant womp womp sound effects. The mobility of the podium allowed the experience to pop up throughout the concourse — drawing crowds, creating spontaneous moments, and keeping energy high between games. Results: - Custom Built Podium - Live Trivia Gameplay - Full Design & Fabrication ### Connected by Design: Ally's Integrated Fan Experience at the ACC Women's Tournament URL: https://www.pivotxp.com/case-studies/acc-womens-tournament-ally-fan-experience Client: Ally / ESPN / Etzel Location: Duluth, GA Tags: Fan Experience, Data-Driven, Multi-Activation, Custom Registration, Real-Time Scoring Results: - 793 Gameplay Sessions - 412 Photos Captured - 597 Covers Printed #### The Foundation: A Custom Registration Ecosystem — Ally PivotXP developed a custom API-driven registration system that allowed guests to enter their information once — and use it across the entire footprint. Upon entry, fans registered their details and received a branded Ally card designed to resemble a credit card. This card became their key to every activation, enabling instant participation without repeated form fills. At each station, guests simply scanned their card — unlocking a seamless experience across games, photo ops, and prize moments. This system allowed Ally to track guest participation across activations, identify top performers in competitions, manage prize distribution, deliver digital content instantly, and understand which experiences resonated most. Results: - 1x Single Registration - API Driven System - Full Cross-Activation Tracking #### Champion Moments: Trophy Photo Experience — Ally Fans stepped into a championship moment by posing with the ACC Women's trophy in a fully branded photo experience. After scanning their Ally card, the system automatically pulled their favorite team and dynamically applied that team's logo to their final image. Each guest walked away with a personalized, team-branded photo — delivered instantly for sharing. Results: - 412 Branded Photos - API Personalized Overlays - Instant Scan-to-Capture #### Real-Time Competition: Pop-A-Shot Leaderboard — Ally PivotXP brought game-day intensity to life with a fully instrumented Pop-A-Shot experience powered by real-time scoring. Custom-installed sensors tracked every made basket, feeding data directly into a live leaderboard. Guests scanned their Ally card to begin — instantly displaying their name and favorite school on screen. With 30 seconds on the clock, players competed for a spot in the top 10 leaderboard displayed throughout the day. The live leaderboard created a competitive loop that encouraged guests to return again and again — chasing higher scores and leaderboard recognition. Results: - 793 Gameplay Sessions - Real-Time Sensor Scoring - Top 10 Live Leaderboard #### Cover Star Moments: ESPN Magazine Photo Experience — ESPN PivotXP partnered with ESPN to transform fans into headline athletes with a larger-than-life magazine cover experience. Guests stepped into a fully built set designed to replicate a giant magazine cover, complete with bold ESPN branding and three unique backdrop options. Each participant received a printed photo takeaway, a digitally shareable version, and a fully composed image that placed them front and center on a magazine cover. Results: - 597 Covers Printed - 3 Backdrop Options - Print+Digital Dual Delivery ### Center Stage: ESPN Magazine Photo Experience at the SEC Women's Tournament URL: https://www.pivotxp.com/case-studies/sec-womens-tournament-espn-magazine Client: ESPN Location: Greenville, SC Tags: Photo Activation, High-Volume, Tournament, Fan Experience, On-Site Printing Results: - 1,048 Covers Printed - 3 Backdrop Options - 100% PivotXP Managed #### Center Stage At the 2026 SEC Women's Basketball Tournament, PivotXP partnered with ESPN to deliver a high-impact photo experience in Greenville, SC that put fans directly on the cover. Building on the success of similar activations across March Madness, this installation brought bold visuals, fast throughput, and shareable content to one of the tournament's most energized environments. #### The Experience Guests stepped into a fully fabricated set designed to replicate a larger-than-life ESPN magazine cover — transforming everyday fans into headline athletes. Participants selected from three distinct backdrop options before stepping into position for their photo. Once captured, PivotXP's system instantly processed and delivered a fully composed image that made each guest the star of their own cover. - A printed photo takeaway - A digitally shareable version - A personalized, editorial-style image that looked straight off the newsstand #### Built for Volume, Designed for Impact With consistent foot traffic throughout the tournament, the experience was optimized for speed without sacrificing quality. Guests moved seamlessly from capture to delivery, ensuring high throughput while maintaining a polished final product. The bold set design and instantly recognizable format drew attention from across the concourse, turning the activation into a constant hub of activity. #### Every Fan Has a Headline Moment By combining physical set design with fast, high-quality capture technology, PivotXP helped ESPN create a moment where fans didn't just attend the tournament — they became part of the story. ### Lighting Up the Tournament: Discover's LED Fan Experience URL: https://www.pivotxp.com/case-studies/discover-led-fan-experience-big-ten Client: Discover / rEvolution Location: Indianapolis, IN & Chicago, IL Tags: LED Experience, Multi-City, Leaderboard, Fan Experience, Photo & GIF Results: - 2,995 Total Outputs - 2 Cities - Top 13 Live Leaderboard #### Custom Light. Custom Moment: LED Room Photo Experience — Discover Guests approached the Discover photo kiosk and personalized their experience by selecting their favorite team, corresponding LED color scheme, and preferred output (photo or GIF). Once inside the LED-lit room, the environment transformed to match their selection — surrounding them in team colors as they posed for their capture. Outputs were delivered instantly via QR code or SMS, making it easy for guests to share their moment in real time. Results: - 1,489 Women's Outputs - 1,506 Men's Outputs - Instant QR + SMS Delivery #### Who's Got the Best Fans? Pop-A-Shot Leaderboard — Discover Just steps away, fans tested their skills in a Pop-A-Shot challenge that tracked individual performance and team pride. After completing their round, guests entered their name, score, and favorite team. The leaderboard displayed the Top 13 individual scores and a rotating view showing aggregate performance by school. By aggregating scores across all days of the tournament, the experience answered a bigger question: Which school has the most skilled fans? This added a layer of team-based competition that extended beyond individual play — encouraging repeat participation and fueling fan rivalry throughout the event. Results: - Top 13 Live Ranking - Cross-Day Team Aggregation - Full PivotXP Managed ### Game On: Bringing Bracket Energy to Every Shot URL: https://www.pivotxp.com/case-studies/ncaa-invesco-bracket-energy Client: Invesco / 160over90 Location: Philadelphia, PA & Chicago, IL Tags: GIF Capture, Selfie Station, Tournament, Gameplay, Multi-City Results: - 111 GIF Outputs - 2 Tournament Cities - Instant QR + SMS Delivery #### Bringing Bracket Energy to Every Shot At the NCAA Division I Men's Basketball Tournament, PivotXP partnered with 160over90 and Invesco to deliver a fast-paced, interactive photo experience that blended gameplay with shareable content. #### The Experience Fans stepped into a custom-built, 3D Invesco-branded environment designed to feel like part of the action. But this wasn't just a photo op — it was a challenge. Guests grabbed a ball, took their shot, and in that same moment, our Selfie Station captured the action. The result was a dynamic GIF that combined motion, energy, and personality — turning a simple moment into something worth sharing. #### The Tech PivotXP's Selfie Station handled everything seamlessly: - Real-time GIF capture synced with gameplay - Instant sharing via QR code or SMS - Branded overlays integrated into every output The experience was built for speed, ensuring fans could jump in, play, and walk away with content in seconds — critical in a high-traffic tournament environment. #### The Impact Across stops in Philadelphia and Chicago, the activation delivered 111 high-energy GIF outputs, a seamless blend of physical interaction and digital takeaway, and a branded moment that extended beyond the event through social sharing. ### Neon Nights: Chevrolet Photo Experience at the New York Auto Show URL: https://www.pivotxp.com/case-studies/chevrolet-neon-nights-nyas Client: Chevrolet / Jack Morton Location: New York, NY Tags: Photo Activation, API Personalization, Magnet Takeaway, Auto Show, Background Removal Results: - 3,639 Magnets Made - API Driven Personalization - Live On-Site Printing #### The Experience: Step Into a Classic Chevy Moment — Chevrolet Guests stepped up to a branded Chevrolet photo booth and scanned their event-issued ID bracelet to begin. Instantly, the system pulled their information and customized the experience — adding their last name (or custom text) to a glowing neon road sign within the scene. With a choice of vintage Chevrolet vehicles set against a dusk backdrop, guests posed as if they were part of a classic roadside moment — complete with cinematic lighting and retro styling. After capturing their photo, guests reviewed and approved their image before moving into the takeaway phase. Results: - Live On-Site Capture - Vintage Chevrolet Vehicles - Dusk Cinematic Backdrop #### Where Tech Meets Personalization — PivotXP PivotXP integrated directly with the event's API, allowing for seamless personalization without requiring manual input. The experience featured real-time background removal that placed guests into a stylized Chevrolet environment, dynamic text personalization applied to the neon signage, and animated digital outputs that added movement and life to the final image. The result was a photo that didn't just capture a moment — it told a story. Results: - API Real-Time Integration - Auto Background Removal - Custom Neon Personalization #### A Takeaway That Sticks — Chevrolet Once approved, each photo was printed on-site and transformed into a custom magnet by brand ambassadors in real time. This added a tactile, lasting element to the experience — giving guests something physical to take home, while also receiving a shareable digital version of their animated image. By combining storytelling, personalization, and physical takeaways, PivotXP helped Chevrolet turn a simple photo booth into a memorable brand experience — one that guests could hold onto long after leaving the show floor. Results: - 3,639 Magnets Made - Print + Digital Delivery - Animated Digital Output ### Seamless by Design: Wheels Up at the Masters URL: https://www.pivotxp.com/case-studies/wheels-up-masters Client: Wheels Up Location: Augusta, GA Tags: RFID Access, Guest Intelligence, Hospitality, Analytics, VIP Experience, Golf Results: - 1,000+ Guest Interactions - 5 Days Event Duration - Real-Time Staff Alerts #### The Arrival Experience: RFID Credentials That Match the Moment — Wheels Up As guests arrived, they were issued custom fabric wristbands paired with bamboo RFID cards — blending premium materials with precise functionality. Each credential was quickly assigned through a custom-built interface connected directly to the event's registration list. From that point forward, every entry into the clubhouse was handled with a simple scan — allowing guests to move freely throughout the day without interruption. The experience was intentionally frictionless. No check-in lines, no repeated information entry — just smooth, controlled access that matched the tone of the environment. Results: - RFID Wristband + Card - Instant Credential Assignment - Zero Check-In Lines #### Precision Access, Built for Flow — PivotXP PivotXP developed a custom access control system that tracked when and how often guests entered the space across all five days of the event. With well over 1,000 interactions recorded, the system provided accurate, real-time visibility into guest movement while maintaining a completely unobtrusive presence. As guests scanned in, automated text alerts were sent to designated staff members, notifying them of key arrivals. This allowed hosts to greet VIPs at the right moment and deliver a level of attentiveness that felt effortless — but was powered by real-time data. A custom analytics dashboard tracked daily totals and visualized activity across the full event timeline, giving the team immediate insight into peak times and usage patterns. Results: - 1,000+ Guest Interactions - 5 Days Live Tracking - Real-Time VIP Alerts #### Invisible Technology, Elevated Experience — Wheels Up While guests experienced nothing more than a seamless arrival and effortless movement through a beautifully designed private clubhouse, the system working behind the scenes ensured every interaction was tracked, every arrival was known, and every detail was accounted for. The space itself — outfitted with lounge seating, a concierge desk, and branded displays — set the tone for a week defined by exclusivity. The technology simply kept pace. For Wheels Up, the result was a hospitality experience that felt refined, controlled, and completely in sync with the expectations of Masters week. Results: - Private Clubhouse Access - Custom Analytics Dashboard - Masters Week Delivery --- End of llms-full.txt. For the concise version, see https://www.pivotxp.com/llms.txt